CFM Wins PR Award for 20th Straight Year

CFM has won a PRSA Merit Award for the Reynolds Tomorrow program, which included a special-purpose website and an online survey of district residents about education spending priorities.CFM Strategic Communications picked up a Merit Award for Issues Management for work done on behalf of the Reynolds School District. The award marks the 20th consecutive year the firm has been recognized by the local chapter of the Public Relations Society of America (PRSA).

Working with top school district supervisors, CFM and Reynolds carried out a non-traditional public engagement program called Reynolds Tomorrow. As a result, the District involved more citizens earlier this year in its budget development process than any other school district in the state.

An integrated communications program encouraged residents to visit a special website containing options for the 2011-2012 budget year. Next, citizens living in portions of east Multnomah County were asked to participate in an online survey. More than 900 persons responded, providing the district with important – and measurable – opinions on community values and educational spending priorities.

“People need to be involved with public decisions, but in ways that make it easy, convenient and transparent,” says CFM Partner Tom Eiland, who heads the firm’s research practice. “Being about to confirm what Oregonians view as spending priorities for public schools is one example of why the Reynolds Tomorrow program was vitally important."

“The Reynolds project is a great example of CFM integrating three of its business services – public affairs, marketing public relations and research,” adds CFM Partner Norm Eder.

Members of the PRSA chapter in Buffalo, New York judged PR entries from Oregon this year. CFM has won more than 100 local and national awards since it entered its first competition in 1992.

CFM Makes 100 Best list for 8th Time

For the seventh straight time and eighth year overall, CFM has been listed as one of the 100 Best Employers to work for in Oregon. The firm placed 20th in the small business category of Oregon Business magazine’s annual ranking.

Making the 2011 list is a more meaningful experience, says CFM President Gary Conkling. “The last year has been a challenge for many companies, including ours."

"That makes this recognition all the more significant and gratifying,” Conkling adds. “We have worked hard to retain a healthy workplace culture despite hard economic times."

The Best Employer rankings are based on confidential employee surveys and a benefits report that is completed by each company. More than 190,000 employees of Oregon companies have voluntarily completed the annual survey during the past eight years, the magazine notes.

The aim of the 100 Best Employers project is to recognize and celebrate Oregon companies for their commitment to creating great places for their employees.


CFM Repeats On 100 Best Employers List

CFM makes the list for the 7th time. Conkling Fiskum & McCormick (CFM) was listed last week for the sixth straight year as one of the 100 Best Employers to work for in Oregon. It is the seventh time CFM has made the list produced by Oregon Business magazine.

CFM, which is celebrating its 20th year in business this year, ranked 19th among the 33 small businesses with fewer than 50 employees, up from 30th last year.

The keynote address was delivered by Gary Conkling, CFM president and co-founder. 

"We view being a good employer as a responsibility and as a competitive advantage," said Conkling. "How we treat employees says something about who we are as a company and that reputation is what attracts clients and talented people who want to work with us."

Conkling Keynotes Best 100 List Event

CFM President and co-founder is this year's keynote speaker at the annual 100 Best Companies to work for in Oregon dinner on March 4.As president and co-founder of a company honored seven times as one of the 100 Best companies to work for in Oregon, CFM’s Gary Conkling will keynote the annual event hosted by Oregon Business magazine.

The annual dinner is set for 6:30 p.m. Thursday, March 4, 2010 at the Oregon Convention Center’s Portland Ballroom. The 2010 100 best list will be announced at the event. The rankings are based on confidential employee surveys and a benefits report that is completed by each company. 

“We think it is critically important to be a good employer,” says Conkling in a video. “We feel extremely grateful that our own employees, through their votes, have made us one of the 100 best employers in Oregon. To us that is an important indicator that we’ve created a culture with the people in our company that they enjoy working here.”