CFM Completes Internal Transition to New Owners

New CFM owner-partners Joel Rubin (left) and Dale Penn II (right)

New CFM owner-partners Joel Rubin (left) and Dale Penn II (right)

Portland, OR – CFM Strategic Communications, Inc. has successfully completed an internal transition, with Joel Rubin and Dale Penn II assuming ownership of the firm founded in 1990 as a friendly spinout from Tektronix. The ownership transition became effective January 1, 2018.

Rubin, who is already a shareholder and has been part of or led CFM’s federal affairs team since 2006, and Penn, who joined CFM’s state affairs team in 2014, will purchase shares in the firm held by Gary Conkling, Dave Fiskum, Norm Eder and Tom Eiland. Conkling, Eder and Eiland will remain with CFM as employees. Fiskum retired from an active role in the firm at the end of 2014.

“We look forward to carrying on CFM’s reputation for principled advocacy and quality client service,” Rubin and Penn said. “CFM is well known for its work in the Pacific Northwest and on Capitol Hill and we intend to take the firm to the next level of success.”

Conkling, who co-founded CFM, will assist the new owners in managing the firm. He and Eder will maintain CFM’s public affairs, crisis communications and marketing public relations practice. Eiland will continue to provide market research and public opinion polling services.

“Over recent years, we have explored numerous ways to transition ownership of CFM, always with an eye on ensuring seamless continuation of client service,” Conkling said. “Joel and Dale are established, respected principals in CFM who are committed to retaining the firm’s core values.”

CFM, which is registered as a corporation in Oregon, will maintain its downtown Portland and Washington, DC offices. No staff changes are contemplated.