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Small Steps Down CFM's Green Path Thinking green can make for a dynamic way of helping the environment and still make a buck for your organization. Take a page from CFM’s playbook on taking baby steps down the sustainability path.
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CFM Sponsors

PBA Hosts Metro Candidate Forum With key transportation and land use decisions at the top of Metro's agenda, the race for Metro Council President is being closely watched by everyone. The Portland Business Alliance (PBA) will host a candidate forum at 7:30 AM, February 17, featuring the three candidates vying for the spot.
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Managing Issues

Special Session Communications
Most legislative sessions in Oregon last six months. The February special session started today and will be for just four weeks. If it seemed hard to get your point across in a regular legislative session, you need to sharpen your game for a 4-week special session. Here are some tips. Comments (0)

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Consumer Currents

Follow the Reader, Not the Advertiser
Magazines, once the wunderkind of the media industry, now are in the same sinking business boat as TV and newspapers. To survive, some magazines are changing their economic model and taking direction from their readers, not their advertisers.
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Measuring Minds

Research: Imperative, Not Optional
When budgets get squeezed, one of the first casualties is research, even though it produces results that can determine the success of marketing strategies.
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Hanna Signals Changes for House Republicans


August 29, 2007
Author: CFM Staff
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Even before the House Republican caucus appoints a new leader to replace outgoing Rep. Wayne Scott, R-Canby, his heir apparent, Rep. Bruce Hanna, R-Roseburg, is sending signals that his tenure as the top House Republican will sharply deviate from the status quo.

Long-time Republican political consultant Chuck Adams will no longer run the show. Instead, Hanna has contracted with New York-based GOP political consultant Mercury Public Affairs, which sports a resume featuring prominent victories in Blue states, including Governor Arnold Schwarzenegger in California, Governor George Pataki in New York and Oregon Sen. Gordon Smith.

Mercury Public Affairs will serve as the caucus' chief strategist as House Republicans strive to prevent Democrats from obtaining a stronger hold on the House chamber. Democrats need only five seats to capture the 36-member majority necessary to approve tax increases without Republican support.

Concerning the change, Hanna said "Winning the majority in 2008 will require new ideas and new strategies. Over the coming months," he said, "Mercury will play a key role in helping us develop issue-driven campaigns that will appeal to Oregon voters."

Whether the move will bear fruit remains to be seen, as most observers believe House Republicans face an uphill battle, as several GOP legislative incumbents are not seeking reelection.



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