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Overview
Following the terrorist attacks on September 11, 2001, Americans desperately wanted to help victims. Thousands turned to the American Red Cross, which was the most visible agency providing emergency services in New York and Washington, D.C. The response was unprecedented in its scope – and it overwhelmed the Oregon Trail Chapter, which happened to be undergoing a transition in its communications department.
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Oregon Steel
Solving Real Problems Through Listening
Public Opinion & Market Research
Oregon Steel was prepared to make major changes in its sales force because sales were flat and customers were unhappy. CFM was able to help formulate a successful plan...
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